BACK TO PROJECTS
2023-2024
EKK is a long-established South Tyrolean company specializing in cooling and air-conditioning systems for both private and industrial clients.
Logo Design
Photography
Print
Webdesign
With decades of experience and strong market recognition, the company sought a refreshed visual identity that honored its heritage while presenting a more contemporary and structured appearance.
The collaboration began with a complete logo redesign. We preserved EKK’s characteristic blue—deeply rooted in cooling technology—and introduced new meaning through form: the redesigned mark subtly evokes the blades of a fan while keeping the acronym clear and highly legible.
The new logo was expanded into a flexible design system that adapts to a wide range of applications: small and large formats, vertical and horizontal layouts, square versions, and simplified marks for digital environments.
This ensures that the brand maintains a strong presence in any context, from machinery labels to social media avatars.
The result is a refreshed identity that feels precise, technical and trustworthy
To make the updated brand visible in everyday operations, we implemented it across key physical touchpoints: company vehicles, workwear and selected printed materials.
This creates a unified, instantly recognizable presence wherever EKK’s team operates — on construction sites, in customer facilities or during service visits.
To support the renewed brand, we produced all photography for the website and other platforms.
The images highlight real installations, technicians at work, details of engineering processes and the human side of the company — giving EKK an authentic and professional visual presence that mirrors its expertise.
The final step was the complete renewal of the website. Starting with a redefined information architecture, we reorganized content, structured pages according to user needs, and established clear navigation paths. The result is a website where visitors can immediately access key information—company background, services, team insights, and contact options—ensuring a smooth and intuitive user experience.
